Go social with effective social media tools

Effective social media marketing goes beyond posting and soliciting likes. Grow your audience and drive more customers with our techniques.

Get out there and get social

A majority of your customers have an account on at least one social network. If you don’t have a strong presence on social media, you’re missing out on a variety of marketing opportunities.

Invest in social media marketing. You will benefit from the following:

  • Better Brand Awareness Social media is a powerful tool when it comes to boosting your brand awareness. Visual photos and video ads will not only increase engagement but also increase social shares. The more people share your posts, the wider your reach becomes.
  • Increase in Inbound Traffic Social media marketing also offers another way to get more inbound traffic to your website. Each piece of content you post on your profile offers more opportunities to bring new visitors to your site. Once they are on your website, you increase their chances of conversion.
  • Target and Retarget Ideal Customers Social ads complement organic campaigns. Its targeting capabilities narrow down your ideal buyers, which enable you to drive more relevant traffic to your website. As you get more traffic, you can improve the outcome of your social media spend.

The Importance of Social Media Marketing for SMEs

Communicate authority

Today’s customers are more discerning about which businesses to support. They trust brands with robust social media profiles that engage them with relevant content. Frequent social media shares show that your business is a knowledgeable and trusted authoritative source. These establish confidence in potential customers.

launch targeted ads

All social media sites have tools for a more efficient audience targeting. Facebook, for example, allows you to launch ad campaigns targeting a specific population within a specific age group that shares the same interests.

more conversion opportunities

Every post on your social media platform is an opportunity for a sales conversion. When you build a following, you’ll have immediate access to both old and new customers. Every like or share could lead to a site visit.

improvement of customer service

Social media breaks down barriers between businesses and their customers. Instead of calling a customer service line, most people turn to social networks to find information or solve their problem. Brands who engage often develop a responsive and caring reputation amongst their followers.

we live and breathe social media

We are more than just a simple team who builds websites and does great SEO. We also know how to engage customers through social networks to build brand loyalty and drive more traffic to your website. Our team is composed of talented individuals who know social media like the back of their hands.

  • Branding Experts We breathe life into your business’ image by working on your branding. Our social media experts give your business personality and help you gain your customers’ trust. We create online brands that your target audience will trust and identify with.
  • Integrative Designers Our social media experts integrate all parts of your marketing strategy to achieve one goal: generate conversions and turn then into more sales. We integrate our social media practices with other digital marketing services to improve your website’s SEO.

Jump start your IT Transformation journey with us. Call us today for a consultation.

Scroll to Top